It's an interesting how Digg and the internet creates a new heirarchy in branding. Brands like Coca-cola, IBM, GE, Nokia a tech company even get lost on the internet. Is it because we don't care enough about the brands to discuss them? Or is it because when immersed in technology all we seem to care about is newer technology? But I must say that counting Wii & Nintendo, Microsoft & Windows and Apple & Mac grossly throw these out of proportion. It's like a list of only 5 brands really.
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It's an interesting how Digg and the internet creates a new heirarchy in branding. Brands like Coca-cola, IBM, GE, Nokia a tech company even get lost on the internet. Is it because we don't care enough about the brands to discuss them? Or is it because when immersed in technology all we seem to care about is newer technology? But I must say that counting Wii & Nintendo, Microsoft & Windows and Apple & Mac grossly throw these out of proportion. It's like a list of only 5 brands really.
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